# URL Report

Inspect citations associated with a URL target and understand the current Beta matching limitations.

Canonical: https://docs.equalai.io/analytics/url-report
Markdown: https://docs.equalai.io/analytics/url-report.md

Open **Reports → URL Report**. This Beta workflow saves a target for examining recorded citation evidence; it is not a crawl, live search-ranking check, or traffic report.

## Choose a target

The entry screen offers **Match mode**, **Terms (comma-separated for OR)**, **Only my domain**, and **Run report**. Match-mode choices include **URL (exact)**, **URL contains**, **Path contains**, **Host**, **Host or subdomain**, and **Domain**.

> The current result view does not consistently honor every entry option. Use a single full URL or hostname and verify the supporting evidence before relying on the result. Do not rely on exact-URL, multi-term OR, cross-project, or subdomain-mode isolation in this Beta view.

For a conservative investigation:

1. Confirm the active project.
2. Enter one known cited URL or hostname.
3. Select **Run report** only when you intend to save a report target.
4. Inspect the resulting **Prompt evidence** and compare with [Citations](https://docs.equalai.io/analytics/citations).

The current result matching uses the first saved term, matches its normalized host, and, when a path is present, uses a path prefix. A target ending in `/guide` can therefore include longer paths beginning with `/guide`; the **URL (exact)** label should not be interpreted as strict equality in the result view.

## Read the result

- **AI citations:** matching citation occurrences across citing responses.
- **Citation rate:** responses with a matching citation divided by loaded responses for the active project.
- **Brand mentions:** citing responses that also mention your brand.
- **Brand sentiment:** the most common sentiment label among citing responses; the current summary groups unknown/empty labels with neutral.
- **Prompt evidence:** the prompts, models, dates, positions, and mention/sentiment information supporting the result.

The report does not apply the broader scope implied by every entry setting. Use evidence rows, not a selected mode alone, to establish what was included.

## Saved reports and limitations

Use **View saved URL reports** or **History** to return to saved targets. **Refresh** updates the saved target; **Delete** removes it. Neither should be used during a read-only review.

Suggested URLs currently come from saved targets rather than a verified ranking of the most-cited URLs. The **Owned** badge and “last 90 days” suggestion label should not be used as independent proof of ownership or recency.

## Troubleshooting

- **A path includes more pages than expected:** verify the prefix-matching behavior above.
- **Several terms do not produce the expected union:** investigate each term separately or use Citations filters.
- **No evidence appears:** confirm the active project has captured citations for the target.
- **Sentiment says neutral:** inspect the underlying classifications; unknown entries may be included.

## Related guides

[Citations](https://docs.equalai.io/analytics/citations) · [Responses](https://docs.equalai.io/analytics/responses) · [Metrics reference](https://docs.equalai.io/analytics/metrics)